Antigua and Barbuda: The Antigua and Barbuda Tourism Authority, alongside its partner, the Ministry of Creative Industries and Innovation, has created a hive of excitement around the Antigua Carnival in Trinidad.
Ahead of this weekend’s visit to the key regional market, advertisements announcing the return of the summer festival were already airing on air and in print publications along with articles in newspapers and Caribbean Airlines’ in-flight magazine.
On June 3, 2022 (Friday), the team led by ABTA Caribbean and Latin American Marketing Consultant, Charmaine Spencer, made in-person and phone appearances on Trinidad TV and Radio, sharing news about Antigua and Barbuda’s easy travel protocols and summer deals. .
Promoting the return of the Summer Festival and attractive summer offers was also on the agenda as a big draw for regional visitors.
During an Antigua Carnival-themed brunch, presentations were also made to over twenty members of the travel industry and, again, the media, who joined the ABTA and MCII team with Roger Perry, Director of Marketing and Public Relations, to hear about the destination and the new carnival. program. Tomorrow, the team will be targeting consumers directly with a full day of promotions at a popular Trinidad mall, MovieTowne, and rekindling the carnival spirit!
Consumers will be able to see the costumes offered by Insane Carnival and Exclusive Mas and learn more about the Carnival and its destination. They can also enter to win a trip for two (2) to the Antigua Carnival: the largest summer festival in the Caribbean.